Market Clarity - Australia's New Source for Telecommunications Intelligence

Market Clarity Services

Market Clarity provides up-to-date intelligence and advice on all aspects of the Australian telecommunications market.

Our main services include:

RESEARCH PUBLICATIONS

Market Clarity provides in-depth, high quality analysis of the telecommunications sector in its off-the-shelf research publications, giving providers, industry bodies and private sector clients a more detailed understanding of the forces that affect their business success.

Market Clarity's publications combine our research team's unique technical expertise with actionable competitive intelligence. All reports are based on Market Clarity's independent evaluation and analysis of telecommunications products and services, and complied via primary research.

Our information rich reports are provided in an easy-to-read format suited to management, marketing, product development and business development professionals in advanced communications and related technology markets.

Our current list of publications is available here.

THE AUSTRALIAN TELECOMS INFRASTRUCTURE DATABASE AND BUSINESS INTELLIGENCE SERVICE

Market Clarity offers a unique resource for anyone planning to invest in telecommunications infrastructure in Australia. Market Clarity's Telecoms Infrastructure Database (IDB) provides an inventory of Australia's transmission infrastructure, from DSLAM deployments and fixed wireless broadband base stations through HFC networks, mobile base station locations, access fibre, long-haul fibre, and point-to-point microwave systems.

This is combined with Market Clarity's Market Tracker Telecoms Market History and Forecast Databases and comprehensive geographic and socio-economic analysis of infrastructure location, based on ABS Census information, allowing our customers to gain a highly granular understanding of the potential markets for new infrastructure, including population density, number of households, and number of businesses.

Market Clarity can also analyse this against our service provider and forecast databases, creating a powerful competitive tool for our customers. Additional information is available here.

MARKET TRACKER: MARKET HISTORY AND FORECAST DATABASES

At Market Clarity, we rigorously track the services market. The information in this database series is updated twice a year, and covers the following Australian market sectors from 2000-2011:

  1. Internet Services : Broadband and Narrowband subscribers, revenue and ARPU. Information is segmented by retail and wholesale services, business and residential services, technology, data rates (bandwidth), with details by service provider.
  2. VoIP Services : Internet-based, Private-network based and Hosted Voice service subscribers, revenue, and minutes, segmented by retail and wholesale services, business and residential services, with details by service provider as permitted by non-disclosure agreements.
  3. Fixed Voice Services : Coverage includes basic access lines, voice minutes, and revenue, segmented by retail and wholesale services, business and residential services, with details by service provider.
  4. Mobile Voice and Data Services : Coverage includes retail and wholesale services, services in operation, minutes of use, pre-paid/post-paid splits, residential/business splits, SMS/MMS numbers, call minutes, revenue and ARPU with details by service provider.
  5. Data Services : including subscribers, customers, revenue and average service yield for IP/MPLS, Ethernet, Dark Fibre, Frame Relay, ATM, Leased Lines and ISDN. Information is segmented by retail and wholesale services.

RESEARCH DATABASE EXTRACTS

Market Clarity's extensive information resources include a range of service provider and demographics-forecast databases. The information in these databases cover key facts ranging from service type and service features to revenue information and infrastructure location. Information in Market Clarity's databases can be used to provide a range of custom reports, and serve as the launch pad for more detailed primary research investigations or consulting advice.

Market Clarity's databases cover:

CUSTOM RESEARCH AND CONSULTING

Market Clarity specialises in the areas of advanced networks and convergence. On every client assignment we bring unparalleled market information, coupled with a deep technical understanding of network technologies.

Using both quantitative and qualitative methods, Market Clarity helps organisations gather, synthesise, and use information for strategic advantage in support of:

STRATEGIC ADVICE

We can help telecommunications users prepare their convergence strategies, including vendor selection, migration advice, service and price benchmarking.

Market Clarity's unparalleled market knowledge and research databases are brought to all of our consulting engagements.

SME Customers: We assist small-to-medium enterprises with practical advice on convergence and the full range of telecommunications services and players.

Corporate and Government Customers: When Corporate and Government organisations embark upon infrastructure or service changes, up-to-date market and technology information results in significant cost savings.

Carriers, Service Providers, Regulators, Vendors and Industry Bodies: These customers require the kind of hard core market intelligence that only primary research can provide. This, coupled with an active role in industry organisations such as the Communications Alliance (formerly known as ACIF and SPAN) and the Australian Telecommunications User Group (ATUG), and CSIRO's ICT Centre, uniquely qualifies Market Clarity to provide strategic advice to the service provider and regulatory community.

TENDER MANAGEMENT

From RFI to final contract negotiations, Market Clarity is experienced in all aspects of telecommunications tendering. Talk to us to save money!

TRAINING AND SEMINARS

Market Clarity offers custom-developed training on all aspects of converged telecommunications, from techhnology updates through to executive-level management training and keynote speeches.

Our Events page provides additional information on the topics that we cover.