Market Clarity Home
MARKET CLARITY NEWS
New! The State of Broadband in Australia
This exciting new report launch analyses the footprint of Australia's key broadband technologies at the end of 2007. Market Clarity also looks at the likely reach of proposed new initiatives such as OPEL's WiMAX and ADSL2+ and Telstra's NextG service.
The report analyses existing ADSL, SHDSL, fixed wireless broadband and 3G broadband infrastructure by population, DSL infrastructure-based competition, and plan speeds, with thematic maps illustrating technology deployment, ownership, use, capabilities and population coverage.
Click here for more information on the report
New! Broadband Research Portal
Market Clarity is pleased to offer a new free service, the Broadband Research Portal, designed to help Australians use the most up-to-date data available to measure our performance in broadband adoption.
The Broadband Research Portal provides links to the latest publicly-available research on broadband in OECD nations, including broadband adoption statistics. Market Clarity will progressively expand the portal to include authoritative data from non-OECD nations.
Click here for the Broadband Research Portal

Market Clarity: Winner 2007 ACOMMS Award for Professional Services to the Telecommunications Industry
Market Clarity is honoured to be the recipient of this prestigious award. We would like to thank the Communications Alliance and Communications Day, hosts of the awards, as well as our customers, and most especially our excellent staff whose hard work made this possible.
Additional info about the ACOMMS Award is available from the Communications Alliance.
New: Mapping Capabilities Added to Telecommunications Business Intelligence Service (TBIS)
Market Clarity is pleased to announce that it has added GIS-based mapping capabilities to its Telecommunications Business Intelligence Service (TBIS)
Market Clarity is now able to provide both geographical maps (showing infrastructure location and links) and thematic maps (showing analytical data such as the concentration of infrastructure as illustrated below), down to postcode level.

The Telecommunications Business Intelligence Service combines Market Clarity's extensive service provider, telecoms infrastructure and forecasting databases, along with our overall market intelligence into a one-stop shop to support infrastructure investment decisions. We've built a comprehensive and constantly-updated database of infrastructure locations, covering DSL, access and long-haul fibre, fixed wireless broadband, 2G and 3G cellular mobile, HFC and microwave networks.
We can combine this data with population and business demographics from the Australian Bureau of Statistics, and Market Clarity's Market Tracker telecommunications forecast databases, so that carriers planning infrastructure investments can get the maximum "bang for buck".
The TBIS service is equally valuable for government agencies, local councils, end-users and industry associations seeking to understand who has what in the way of telecoms infrastructure in any given locality. Market Clarity can provide the answers from a State, Statistical Division, Statistical Subdivision or Postcode perspective.
Contact Market Clarity for more information.
New Research: The Australian Mobile Market Tracker 2000-2011
Market Clarity has updated its coverage of cellular services with the launch of June 2007 version of The Australian Mobile Market: Market Tracker 2000-2011 .
New Research: GIS-based Maps of Access and Backhaul Infrastructure
Market Clarity offers a wide range GIS-based maps of Australia's telecommunications infrastructure, drawn from Market Clarity's comprehensive database of telecommunications infrastructure covering DSL, fixed wireless, HFC, access fibre, FTTN, backhaul fibre, microwave transmission, 2G and 3G cellular networks, wireless hotspots, academic networks, data centre locations and Internet peering point locations.
RESEARCH PUBLICATIONS
Market Clarity's Market Tracker: Market History and Forecast Series publications provide detailed historic and forecast reports on the Australian telecommunications market. These studies offer a wealth of detail into various segments of Australia's telecommunications market, including five-year forecasts of service subscriber numbers, revenue and market segments.
Market Tracker publications are available in presentation style PDF-based reports, as well as spreadsheet formats.
New research is available for the following market segments:
- Mobile Voice and Data - The Australian Mobile Market Tracker: History and Forecast 2000-2011
Market Clarity has updated its mobile research with December 2006 results from all Australian mobile carriers. This edition of The Australian Mobile Market Tracker: History and Forecast 2000-2011 covers 2G (GSM and CDMA) and 3G voice and data services, with historical analysis from 2000 to December 2006, and forecasts through 2011. All service components are covered, including retail and wholesale services, business and residential services, pre- and post-paid services, and breakdowns by voice, data, and messaging services.
- VoIP and Hosted IP Telephony Services - The Australian VoIP Market Tracker: History and Forecast 2004-2011
Market Clarity's Forecast for the Australian VoIP and Hosted IP Telephony Services market. Compiled via extensive interviews with the service provider community. This Market Tracker report, available in presentation or spreadsheet format, provides a comprehensive overview of the Australian VoIP services market - from SIOs (subscriber numbers) to revenue for a host of different service types, segmented by target market (residential, SME, enterprise, corporate, and wholesale). If you want to know the future for a market that already has over a million users in Australia, this report will provide details of all facets of the VoIP services market.
- Data Services - The Australian Data Services Market Tracker: History and Forecast 2000-2011
Market Clarity's Forecast for the Australian Data Services market charts the continuing growth of the data services market. This Market Tracker report, available in presentation or spreadsheet format, provides a comprehensive overview of Australia's $2 billion-plus data services market, covering IP/MPLS, Ethernet, Dark Fibre, ATM, Frame Relay, Leased Line and ISDN services with forecasts through 2011. The report segments the market by service ends, customers, and revenue with wholesale and retail information provided for most service types.
- Internet - The Australian Internet Market Tracker: History and Forecast 2000-2011
Market Clarity's Forecast for the Australian Internet market charts the growth of the broadband era. This Market Tracker covers dial-up, DSL, fixed wireless and HFC technologies, providing historical market development from 2000 and forecasts through 2011. Provider market share, technology market share, industry retail and wholesale revenue and SIOs and more are available either in a spreadsheet or in presentation format.
- Fixed Voice - The Australian Fixed Voice Market Tracker: History and Forecast 2000-2011
Market Clarity's forecast for the Australian Fixed Voice market covers Basic Access, ISDN Access, Call Minutes and Value-Added services, with historical analysis from 2000 to July 2006, and forecasts through 2011. All service components are covered, including retail and wholesale services, business and residential services, primary and secondary lines, and a breakdown of minutes and revenue by call type.
Bite-Sized Bits: All Tables and Figures from Market Clarity's published research reports are available for separate purchase. Choose from hundreds of Tables and Figures covering historical and forecast information for mobile services, VoIP services, the fixed voice market, and the data services market.
All Bite-Sized Bits are prepared as customised PDF files, which include the study methodology as well as commentary about the Table or Figure.
Click here to see all of our research reports.
OUR SERVICES
Market Clarity provides up-to-date intelligence and advice on all aspects of the Australian telecommunications market.
Our main services include:
- Research Publications
- The Australian Telecoms Infrastructure Database and Business Intelligence Service
- Market Tracker: Market History and Forecast Databases
- Research Database Extracts
- Custom Research and Consulting
- Strategic Advice
- Tender Management
- Training and Seminars
